Google Business Profile Optimization
We review your current Google Business listing (or help you create one if you're starting fresh) and optimize the key elements that matter: accurate location details, business hours, photos of your storefront and products, service categories, and attributes that help customers find you when they search for what you sell.
The focus is on making sure your profile shows up correctly in neighbourhood searches and reflects what your shop actually offers.
Local Citation Building
We identify relevant business directories and local listing sites where your shop should appear—from Ottawa-specific directories to broader Canadian business databases. Consistent information across these listings (your business name, address, phone number, and hours) signals to search engines that you're a real, established local business.
We handle the research and submission process so your details are accurate everywhere.
Review Management Strategy
Customer reviews directly impact your map pack visibility and help potential shoppers decide whether to visit. We develop a simple approach for encouraging genuine reviews from satisfied customers and responding professionally to feedback—both positive and negative.
A thoughtful review strategy builds trust with future customers and improves your local search ranking.
Neighbourhood Targeting & Local Keywords
Ottawa has distinct neighbourhoods—Byward Market, Glebe, Westboro, and others. We identify the location-specific keywords and neighbourhood names your customers actually search for when looking for shops like yours in their area.
This ensures your Google Business profile and local listings use the language that connects you with people searching in your neighbourhood.